Press Release: May 19, 2011

2011 BIKE TO SCHOOL CHALLENGE

FOR IMMEDIATE RELEASE
Winning t-shirt designs available as JPEGS via email upon request.

Media Contacts:
Tracey Bradnan, Century Cycles
Phone: 440-781-7690
Email: tracey@centurycycles.com

Dianna Foley, Rocky River City School District
Phone: 440-356-6702
Email: foley.dianna@rrcs.org

Karen Derby-Lovell, Bay Village Schools
Phone: 440-617-7307
Email: Karen.Derby-Lovell@bayschoolsohio.org

Bike to School Challenge t-shirt design contest winners announced

ROCKY RIVER, Ohio (May 19, 2011) - Each year, Bike To School Challenge has a t-shirt design contest at the participating schools to find the unique and original artwork that is featured on the front of the event's commemorative t-shirt, which is given away free to every student and teacher who bikes to school just four days during the three-week program. This year's winners are Emma Tomczak from Bay High School and Clara Sandu at Rocky River Middle School.

Emma Tomczak, a senior at Bay High School, designed the front of the Bay Bike To School Challenge t-shirt. Her artwork features the bicycle as super-hero along with the message "Save the planet. Bike to school." It is on a bright sapphire-blue t-shirt. Emma's winning design was selected from a stack of submissions by the students of Project Earth Environmental Club, which is awarding Emma with a gift basket of goodies. She also wins a $25 gift card from Bike To School sponsor Century Cycles.

At Rocky River Middle School, 7th grader Clara Sandu submitted the winning artwork for the Rocky River Bike To School Challenge t-shirt, in which all the bicycles lead to school and help protect the planet. It is on a kiwi-green t-shirt. Clara's design was selected by the student volunteers of the Fuel Up To Play 60 group at the school. Clara will also win a gift basket from the program and a $25 gift card from Bike To School sponsor Century Cycles.

"Both artists have wonderfully captured the spirit and fun of Bike To School Challenge," said Jason Martin, assistant principal at Bay High School and one of the program's organizers. "Besides adding an artistic component to a bicycling program, the design contest creates a great t-shirt the students want to wear because it is unique and they know it was designed by a fellow student."

For regular updates about Rocky River Bike to School Challenge and Bay Bike to School Challenge, which runs through Friday, May 27, visit www.centurycycles.com/to/bts.

The schools in Bay Village, Ohio, are award-winning and consistently earn the state’s highest ratings for student achievement. Newsweek ranked Bay High School in the top 5% of high schools in the nation and it was named a National Blue Ribbon School in 2010 by the U.S. Department of Education. www.bayvillageschools.com

With an enrollment of just over 2,700 in grades K-12, the Rocky River School District provides students with the benefits of a small-school setting and all the resources of a larger school district. Long known for its tradition of academic quality and support of physical activity, Rocky River received an “Excellent with Distinction” rating on the latest State Report Card showing that Rocky River students have continued to excel academically. Last year nearly 90 percent of River students continued on to college or universities across the country. The Rocky River Schools were ranked 5th in the prestigious Top Ten List of Cleveland Area Schools in the June, 2010 issue of Cleveland Magazine. www.rrcs.org

Century Cycles is an award-winning, locally-owned chain of independent bicycle stores in Medina, Peninsula, and Rocky River, providing all types of bicycles and friendly, expert service to northeast Ohio bicyclists and their families. Founded in 1992, Century Cycles is an authorized dealer of Raleigh, Giant, Electra, Surly and Haro bicycles, as well as Santana tandems. The Peninsula store also rents bicycles year-round for riding on the Towpath Trail in the Cuyahoga Valley National Park.

For nine consecutive years, Century Cycles has been voted a Top 100 Bike Retailer in the United States by Bicycle Retailer & Industry News magazine, a trade publication that honors the top 2% of the nation’s independent bike stores. In 2010, Century Cycles was voted “Cleveland’s Best Bike Shop” by the readers of Cleveland Magazine. www.centurycycles.com

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