Press Release: May 4, 2011

Media Contact:
Tracey Bradnan, Century Cycles
Cell Phone: 440-781-7690
tracey@centurycycles.com
Twitter: @traceybradnan

FOR IMMEDIATE RELEASE
Photos of pajama-clad bicyclists available upon request.

Celebrate bicycling in your bedtime clothes:
Century Cycles Pajama Party Night Ride on May 14

PENINSULA, Ohio (May 4, 2011) - Century Cycles is putting the old-fashioned slumber party on two wheels for its 2^nd Annual Pajama Party Night Ride on the Towpath Trail on Saturday, May 14, at 7 p.m. at the Century Cycles store in Peninsula (1621 Main Street/Route 303). The nighttime bicycle ride is FREE in celebration of Cleveland Bicycle Week on May 16-23 and National Bike Month in May, and it will also benefit Project Night Night.

7 p.m.: The festivities start in the parking lot of Century Cycles' Peninsula store with cycle-your-own-smoothies on the blender bicycle, glow-in-the-dark goodies and bike accessory giveaways, and the mutual admiration of everyone's excellent sartorial taste in pajamas.

8 p.m.: The rolling slumber party heads to the Towpath Trail for a 14-mile bike ride. At the turnaround point, Night Riders will savor delightfully unhealthy slumber party snacks and play a few rounds of "Spin the Water Bottle for Cycling Truth or Dare." After the ride, the party will continue at the Winking Lizard in Peninsula, where an old-fashioned monster movie will play on the TVs in the south room. (Riders are responsible for their own tab at the restaurant.)

The Pajama Party Night Ride is free and no pre-registration is necessary. However, riders are asked to bring a new children's book, stuffed animal or small flannel blanket to the event to donate to Project Night Night, a children's charity that provides nighttime comfort packages to homeless children.

Pajamas are not required but HIGHLY encouraged. Be sure those pajamas don't hang, drag or get caught in a bicycle's spokes or chain. (Check out the photos and video of last year's Pajama Party Night Ride to see how high the pajama fashion bar has been set in the past.)

Also required: A bicycle to carry you, a bike helmet to protect your noggin, a bike headlight to light your way (the Towpath is completely unlit and very dark at night), and - if under 16 years of age - an accompanying adult. Riders should park in the Lock 29 Trailhead lot, just north of the store.

For more information, visit www.centurycycles.com/for/NightRides or call 330-657-2209.

Now in their 17^th season, Century Cycles Night Rides on the Towpath Trail are free group nighttime bicycle rides on the Towpath Trail in the Cuyahoga Valley National Park that start and end at Century Cycles' store in Peninsula. They attract hundreds of bicyclists who enjoy it as a fun family outing, a unique date night, or a just a casual bicycle ride with friends to experience one of the area's most popular bike paths in a whole new way - at night! Held from April through October, Century Cycles Night Rides are casual rides (not races) open to all skill levels of cyclists and participants are encouraged to go at their own pace.

Never biked a Night Ride? Visit www.centurycycles.com/for/NightRides for the complete 2011 schedule, videos from past rides, and tips for first-time Night Riders.

Started in 1994 as a staff ride, Century Cycles Night Rides were in the national spotlight in 2009 when Bicycling Magazine, the world's #1 bicycling publication, dubbed them one of America's great local rides. In 2010, Bicycling Magazine cited the Towpath Trail as one of the reasons Cleveland is the 39^th-best bicycling city in the United States.

Century Cycles is an award-winning, locally-owned chain of independent bicycle stores in Medina, Peninsula, and Rocky River, providing all types of bicycles and friendly, expert service to northeast Ohio bicyclists and their families. Founded in 1992, Century Cycles is an authorized dealer of Raleigh, Giant, Electra, Surly, and Haro bicycles, as well as Santana tandems. The Peninsula store also rents bicycles year-round for riding on the Towpath Trail in the Cuyahoga Valley National Park.

For nine consecutive years, Century Cycles has been voted one of the top 100 bicycle retailers in the United States by Bicycle Retailer & Industry News magazine. The local chain was recently voted “Best Bike Shop” in the 2010 Cleveland Magazine Best of Cleveland reader’s poll.

Website: www.centurycycles.com
Blog: www.blog.centurycycles.com
Facebook: www.facebook.com/CenturyCycles
Twitter: www.twitter.com/CenturyCycles

1079 North Court Street, Medina, OH  44256
330-722-7119

1621 Main Street (Route 303), Peninsula, OH  44264
330-657-2209

19955 Detroit Road, Rocky River, OH  44116
440-356-5705